The greatest threat facing us isn’t the climate crisis, but our feeling of powerlessness in the face of it. It’s easy to feel too small to make a difference, and fall victim to thoughts like, “I’m just one in 7.6 billion… what can I change, really?” We can’t allow these stories to keep us from taking action. I’m fascinated by eco-anxiety, ecophobia, and how to mobilise mindsets en masse so that people step up, rather than shut down, in the face of our planet’s messiest problems. I believe that the future of our species, and the awesome planet that gave rise to us, depends on it.
YOU CAN HELP ME BY
At Force of Nature, our 2020 mission is to mobilise 100,000 young people to turn passion into action. We’re rolling out our programmes in schools, developing online content, recruiting talent, and launching an exciting body of research on the barriers and need expressed by aspiring activists. To make this possible, we’re looking for funders, partners, and to broaden our community of change-makers.
On a personal level, you can support our mission by showing up with courage and committing yourself to a challenge that enables you to shift gear, from do-gooder to change-maker; identifying the problem you most want to see solved in your lifetime, then wielding your unique gifts and skills to solve it. To become obsessive, understand your barriers to change, and learn as much as you can while cultivating your tribe.
ABOUT CLOVER HOGAN
Clover is a 20-year-old climate activist, researcher on the psychology of agency, and the founder of Force of Nature. After graduating from the Green School in Indonesia, she worked in Silicon Valley with Impossible Foods founder Pat O’Brown to develop national youth strategy, led marketing campaigns for Leaders’ Quest in London, and consulted companies at Volans alongside John Elkington – global authority on business as a force for good. In 2019, she launched Force of Nature to mobilise the emerging generation of leaders. Through research, in-school programmes, and targeted campaigns, they’re helping young people overcome feelings of powerlessness and realise their potential to inspire change.
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